Google new - Webmaster guideline - Modificari MAJORE

[Tom]

Google a modificat destul de mult regulile jocului in ultimul timp, si se pare ca "se grabeste" destul de tare. Dupa cum avram si doro au specificat aici http://forum.seopedia.ro/google/1128...google-84.html , google modifica incepand cu 2 octombrie, (la doar cateva zile dupa modifcarea EMD), regulile jocului : Link schemes - Webmaster Tools Help

Modificarile noi:

"However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites. This is in violation of Google's Webmaster Guidelines and can negatively impact your site's ranking in search results"

a devenit:

Any links intended to manipulate a site's ranking in Google search results may be considered part of a link scheme. This includes any behavior that manipulates links to your site, or outgoing links from your site. Manipulating these links may affect the quality of our search results, and as such is a violation of Google’s Webmaster Guidelines.

Examples of link schemes can include:

• Links intended to manipulate PageRank
• Links to web spammers or bad neighborhoods on the web
• Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")
• Buying or selling links that pass PageRank

a devenit:

The following are examples of link schemes which can negatively impact a site's ranking in search results:

• Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link
• Excessive link exchanging ("Link to me and I'll link to you")
• Linking to web spammers or unrelated sites with the intent to manipulate PageRank
• Building partner pages exclusively for the sake of cross-linking
• Using automated programs or services to create links to your site

This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link

eu traduc asa:
- fara linkuri cumparate (logic )
- fara advertoriale
- fara press release
- fara produse gratis pentru linkuri
- fara link exchange

"exchanging goods or services for links" - aici nu am inteles exact ce vrea sa zica. Inteleg traducerea, dar nu sunt genul care sa adopte astfel de strategii, asa ca nu inteleg.

Urmeaza:

Here are a few common examples of unnatural links that violate our guidelines:

Text advertisements that pass PageRank

Links that are inserted into articles with little coherence, for example:
most people sleep at night. you can buy cheap blankets at shops. a blanket keeps you warm at night. you can also buy a wholesale heater. It produces more warmth and you can just turn it off in summer when you are going on france vacation.

Low-quality directory or bookmark site links

Links embedded in widgets that are distributed across various sites, for example:
Visitors to this page: 1,472
car insurance

Widely distributed links in the footers of various sites

Forum comments with optimized links in the post or signature, for example:
Thanks, that’s great info!
- Paul
paul’s pizza san diego pizza best pizza san diego

Deci inteleg asa:
- fara text baners, blogroll, parteneri
- fara linkuri diferite (ca nise) in articole. Adica un singur tip de link (nisa) pe articol.
- fara directoare si bookmarks (el zice low, dar alea bune au nofollow, iar restu sunt low )
- fara widgets
- fara footer links
- fara semnatura in footer
ok.

Note that PPC (pay-per-click) advertising links that don’t pass PageRank to the buyer of the ad do not violate our guidelines. You can prevent PageRank from passing in several ways, such as:

Adding a rel="nofollow" attribute to the <a> tag
Redirecting the links to an intermediate page that is blocked from search engines with a robots.txt file

Deci ca sa nu "incalci" regulile lui, trebuie ca toate linkurile tale sa fie ori "nofollow" ori un redirect NEINDEXAT!

Ok, deci am ramas doar cu:

Links are usually editorial votes given by choice, and the buzzing blogger community can be an excellent place to generate interest.

Dar defapt "editorial votes" trebuie sa contina "nofollow", si un post pe un blog, trebuie sa contina obligatoriu doar link catre mine, si atat! In acelasi timp, trebuie sa inceapa articolul cu un non disclosure:
- acest articol nu este unul comercial, nu am primit produse sau servicii, nu scriu in schimbul unui avantaj! Si daca e dofollow, trebuie sa explici ca nu stii sa pui nofollow, altfel e posibil ca botul sa-l vada ca spam!

Site-urile clientilor mei din europa, aveau toate un partner page. Asa erau ei obisnuiti, era defapt inceputul seo. Acum e interzis.

Cum vede google ca un bloger scrie "din interes". Banuiesc ca verifica cate linkuri are din bloguri, in comparatie cu site-ul (content, SM, trafic, ...)si multe alte zeci de date, pe care noi, normal, nu trebuie sa le stim.

Nu mai poti sa recomanzi un produs pe blog fara sa adaugi nofollow! Interesant.

Deci, in concluzie, nu mai ai voie sa primesti link decat nofollow, altfel daca e dofollow, e spam signal!

A venit vremea in care site-uri de pe locul 1 sa aiba doar 5 linkuri. De unde alea 5? Habar nu am!

Sa vezi acum munca de "scos" linkuri! Bloguri, advertoriale, press release, site-wide, ..........................

Mai sunt modificari si aici: Keyword stuffing - Webmaster Tools Help , dar nu cred ca aveti site-uri cu nr de telefon, sau pagini speciale pentru oras+servicii! Sau aveti? )

Si aici: Automated queries - Webmaster Tools Help . E usor de detectat ce site verifici