Moz nu zice numai lucruri de bine despre influențarea CTR:
"Granted there is some manipulative services out there that try and automate this. Some of them work for a little while. Most of them get shut down pretty quick. I wouldn't recommend investing in those."
https://moz.com/blog/is-brand-a-goog...teboard-friday

Da, CTR, contează:
"Same story a little bit when it comes to click-through rate. Now, we know from experience and testing that click-through rate is or appears to have a very direct impact on rankings. If lots of people are performing a search and they click on your website in position number four or five, and they're not clicking on position one, two, or three, you can bet that you're going to be moving up those rankings very, very quickly."

, dar dacă vrei să influențezi asta, nu e tocmai OK, zic cei de la Moz.

... iar dacă nu poți să îl influențezi, mi se pare irelevant.