Google’s manual action penalty this weekend was over free product reviews

[iuddavali]

Stire noua despre linkuiri in review-uri Google's manual action penalty this weekend was over free product reviews

Google a mentionat la inceputul lunii martie https://webmasters.googleblog.com/20...reviewing.html

Cateva spicuiri:

Google told bloggers to “nofollow the link, if you decide to link to the company’s site, the company’s social media accounts, an online merchant’s page that sells the product, a review service’s page featuring reviews of the product or the company’s mobile app in an app store.”

Links that pass PageRank in exchange for goods or services are against Google guidelines on link schemes. Companies sometimes urge bloggers to link back to:
the company’s site
the company’s social media accounts
an online merchant’s page that sells the product
a review service’s page featuring reviews of the product
the company’s mobile app on an app store
Bloggers should use the nofollow tag on all such links because these links didn’t come about organically (i.e., the links wouldn’t exist if the company hadn’t offered to provide a free good or service in exchange for a link). Companies, or the marketing firms they’re working with, can do their part by reminding bloggers to use nofollow on these links.

John Mueller from Google commented in a few threads in the Google support forums telling people to look at the warning Google published a few weeks ago named Best practices for bloggers reviewing free products they receive from companies. He added:

In particular, if a post was made because of a free product (or free service, or just paid, etc.), then any links placed there because of that need to have a rel=nofollow attached to them. This includes links to the product itself, any sales pages (such as on Amazon), affiliate links, social media profiles, etc. that are associated with that post. Additionally, I imagine your readers would also appreciate it if those posts were labeled appropriately. It’s fine to keep these kinds of posts up, sometimes there’s a lot of useful information in them! However, the links in those posts specifically need to be modified so that they don’t pass PageRank (by using the rel=nofollow).

Si inca una:

Users want to know when they’re viewing sponsored content. Also, there are laws in some countries that make disclosure of sponsorship mandatory. A disclosure can appear anywhere in the post; however, the most useful placement is at the top in case users don’t read the entire post.

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E clar:
- s-a terminat cu concursurile prin care se facea rost de linkuri dofollow
- afilierea e luata in vizor pentru includere nofollow obligatoriu
- si altele

Devine obligatoriu mentionarea a ceva de genul (P) la review-uri, liste cu produse si alte chestii? "Users want to know when they’re viewing sponsored content"

Voi ce pareri aveti cu privire la noutatile de la prietenul Google?

[edy12006]

De vreo 3 saptamani urmaresc niste bloguri noi create, carora le-am dat drumu la indexare. Se intampla unele lucruri destul de ciudate.

Spre exemplu, din 10 bloguri, vreo 8 s-au indexat in prima saptamana, restul de 2 nici acum dupa 3 saptamani. Dintre cele 8, doar 4 rankau prin paginile 3-7, restul de 4 nu se gasesc pe nicaieri desi au pagini indexate. Toate domeniile sunt noi, nu au mai fost inregistrate.

Din cele 4 indexate care apareau in serps, in ultimele zie unul dintre ele a disparut total din serps, iar la comanda site:domeniu dot ro uneori apar paginile indexate, dar uneori apare o pagina www . site . ro / mobile, o pagina pe care nu am creat-o nicioada. Domeniul nu a mai fost indexat, acea pagina returneaza un 404, deci nu e din script.



Se pare ca lucrurile au inceput sa mearga din ce in ce mai greu cu siteurile noi, prinde mult mai greu incredere in ele. De asemenea, se pare ca o parte dintre cele indexate au intrat direct in sandbox, negasindu-se nicaieri in serps pe cuvinte cu o competitie mica.

[Nichita]

Se pare ca lucrurile au inceput sa mearga din ce in ce mai greu cu siteurile noi, prinde mult mai greu incredere in ele. De asemenea, se pare ca o parte dintre cele indexate au intrat direct in sandbox, negasindu-se nicaieri in serps pe cuvinte cu o competitie mica.

Detalii? Tip de blog? Content? Autogenerat / copiat / unic?

[edy12006]

Detalii? Tip de blog? Content? Autogenerat / copiat / unic?

Bineinteles: continut unic, articole de peste 1000 de cuvinte, scris pentru utilizator.
Tip de blog: nisat, 3-4 articole pe fiecare, pentru afiliere insa nu contin inca linkuri de afiliat.

[Bela]

Articolul respectiv nu se refera la afiliere, ci la link-urile dofollow dintr-un articol review care e facut in urma primirii unui serviciu sau produs gratuit.
Linkurile de mai sus intra la categoria link platit, ceea ce e contrar politicilor G, sau cel putin asa am inteles eu.

Google nu specifica daca link-urile de afiliere sa fie sau nu do follow; la mine sunt toate no follow si se deschid separat.
https://support.google.com/webmaster..._topic=6001971

[iuddavali]

@Bela este mentionat clar acolo

This includes links to the product itself, any sales pages (such as on Amazon), affiliate links, social media profiles, etc. that are associated with that post.

Oricum se mergea pe ideea includerii nofollow pentru afiliere de cativa ani, asta nu e o noutate. Noutatile vin in alte directii, in alte utilizari.

[Bela]

Corect, dar nu in cazul afilierii generale:

In particular, if a post was made because of a free product (or free service, or just paid, etc.), then any links placed there because of that need to have a rel=nofollow attached to them