Link-uri si link-uri

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Google Latest News
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Usability
Measuring a Site’s “Blinkâ€? Response

To more accurately assess users’ first impressions of designs, we’ve developed what we call the 5-Second Test. The main purpose of this variant of traditional usability testing is to assess a user’s Blink response to a site’s design and content.

5-Second Tests: Measuring Your Site's Content Pages

s the name suggests, the 5-Second Test involves showing users a single content page for a quick 5 seconds to gather their initial impressions. Five seconds may not seem like a lot of time, but users make important judgments in the first moments they visit a page. This technique unveils how those judgments turn out, giving the team insight into some essential information about the page. Using this technique, we've found the information we've gathered essential for making huge improvements to our clients' sites.

Google vs. Yahoo! Interface Design

At a high level, Yahoo! has better integrated business goals with their product designs. For example, their comparison shopping site features multiple entry points that better match consumer shopping behaviors (browse by brand, browse by category, featured products, etc.) than Froogle’s single search box. Yahoo! also has more robust answers to vertical information finding (Travel, Finance, Movies, etc.) than Google’s Web Search features. That doesn’t negate the value of Google’s simple solutions to these tasks. It’s just that a simple solution sometimes requires something in addition to (or other than) a search box.

Google's pragmatic, data-driven approach to user interface design

Marissa Mayer director of Consumer Web Products at Google, spoke at BayCHI on Tuesday evening. Some interesting points she made:

( a ) When she first got involved in User Interface Design at Google, she was asked not to spend more than one day a week working on the interface! Also, she was asked not to give her opinions, but to provide data. So right from the beginning, design at Google has been very data driven.

( b ) They do a lot of usability testing (mostly discount tests), both task-based and think aloud. From what I understood they do look at statistical significance of such test results.

( c ) The method she talked about the most was fairly sophisticated log analysis (seems to be Google's staple method). They make small changes, present it to sections of user population and watch the results (both the log based metrics, and emailed customer feedback). Also, they use the logs to understand any user experience problems on the site. Based on such tests, they decide on design direction.

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Andrei Broder Joins Yahoo
Yahoo! Appoints Dr. Andrei Broder as Research Fellow and Vice President of Emerging Search Technology; Web Expert and Search Pioneer to Apply Information Retrieval Expertise to Yahoo! Research Projects.
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Andrei (Z.) Broder este fostul "chief search scientist" (nu imi bat capul sa traduc titulaturile astea ) de la Altavista in perioada 1999 - 2002, "technology heads" la IBM.
Aveti aici o lista a publicatiilor personale.

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Search Engine Ranking Factors
Unii stiti link-ul, altii nu.

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Can't Find On Google Entries -- Most Recent

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Spread Internet Explorer
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Agresivi.

Internet Explorer is a registered trademark of Microsoft. The Spread Internet Explorer team is in no way connected to Microsoft and do not represent their views in any way blah blah blah

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SEO and Web Development Sales Tools

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Microsoft, Google still vying for AOL

Microsoft Corp. and Google Inc. are in a "two-horse" race to strike an Internet advertising partnership with Time Warner Inc.'s AOL online unit, sources familiar with the talks said.

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Google: Ten Golden Rules
Do-It-Yourself Search Engine Optimization
Digg

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Ar fi mers ca stire dar am sa postez aici.

Google Testing Notification Of Banning To Webmasters

Articole: 1, 2, 3, 4.

Sincerely, Google Search Quality Team And a post from Matt Cutts of Google on Threadwatch:

“Google is trying out a pilot program to alert site owners when we’re removing their site for violating our guidelines. JavaScript redirects are the first trial, but we’ve also sent a few emails about hidden text, I believe. This is not targeted to sites like buy-my-cheap-viagra-here.com, but more for sites that have good content, but may not be as savvy about what their SEO was doing or what that “Make thousands of doorway pages for $39.95â€? software was doing. Personally, I think opening up a line of communication to let webmasters know when we’re taking action is a really good thing—a site owner doesn’t have to guess about what happened. But again, we’re starting with a trial program.â€?

Model de anunt/notificare:

Dear site owner or webmaster of [url removed],

While we were indexing your webpages, we detected that some of your
pages were using techniques that were outside our quality guidelines,
which can be found here: [link]
In order to preserve the quality of our search engine, we have
temporarily removed some webpages from our search results. Currently
pages from [url removed] are scheduled to be removed for at least 30 days.

Specifically, we detected the following practices on your webpages:
On [url removed], we noticed that pages such as
[url removed] redirect to pages such as
[url removed] using JavaScript redirects.

We would prefer to have your pages in Google's index. If you wish to be
reincluded, please correct or remove all pages that are outside our
quality guidelines. When you are ready, please submit a reinclusion
request at [link]

You can select "I'm a webmaster inquiring about my website" and
then "Why my site disappeared from the search results or dropped in
ranking," click Continue, and then make sure to type "Reinclusion
Request" in the Subject: line of the resulting form.

Sincerely,
Google Search Quality Team