Incepand de ieri proiectul Accelerated Mobile Pages (AMP) este lansat in mod public. Ramane de vazut ce impact are asupra cautarilor si a CTR-ului din platformele mobile.

Official Launch Date for Google AMP Confirmed | Digital - AdAge

So, obviously we look to leverage that. Again, it is only one signal. AMP doesn't mean adopt AMP and get a massive boost in search ranking. That is not the case. All of the other signals need to be satisfied as well. But without question speed matters. If we had two articles that from a signaling perspective scored the same in all other characteristics but for speed, then yes we will give an emphasis to the one with speed because that is what users find compelling.

Live: Google Launches AMP Listings In Mobile Search Results, For Some