Notes from an ex-senior Google webspam team member

Astazi am primit un mail care contine printre altele si niste (presupuse) detalii facute publice de un fost membru al echipei antispam al Google.

Continutul lui mi s-a parut interesant si plauzibil asa ca alaturat aveti informatiile:


Subject: notes from an ex- senior webspam team member

What does google “really” look for when resubmitting a site?

Average webspam team member is trawling through 80 reconsideration requests per day

The Australian reconsideration requests are processed in India

Things they want:

• Where you got your links from (you, seo agency etc.)

• What you did to get rid of the links

• They don’t care about what you are going to do in the future in your request

• Just stick to all facts about linking

• Show them a definitive outcome to the percentage of links removed.

• They are looking for a good effort, they are aware not everything can be removed.

• Note your email correspondence and how many times emailed is good practice

• The percentage of total links removed is all that they are looking for, not referring domains

• Keep at the reconsideration requests he has seen 5, 6 back and forth and then reconsidered

• When you site is re-instated it will go back to the position it was at before and then the algo will take over and place where the algo deems it should be

What is coming (What is the goal for Google)

Google wants people to forget about SEO

Focus on organic authority and relevance

Forget anything that can be done at scale

Building interaction organically on your website

General Notes

Relevance is highly important now

Page rank is basically dead.

Penguin is a filter for links that have been acquired on scale

Quality link building is now more than ever about relationships (guest blogging, feature articles etc.)