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Keyword Density And Content
There has been much discussion over the years as to whether there even is an optimal keyword density or whether density even matters. While there are intelligent SEO’s out there who would disagree, the entire debate seems obvious to us at least. If the search engines are looking at onsite factors at all (which they are) and looking for relevancy then it naturally follows that there is a percentage of your content that can consist of the targeted keywords and indicate to the engines that your site is relevant for a given phrase.
That said, and like the titles, it is not about cramming in keywords anywhere to boost the density in your content. Using a KDA tool to find the optimal density for your industry will give you a good idea of any content changes you may need to make. From here you will want to look at two additional areas of your competitors sites. One which you can get from an advances KDA tool such as Total Optimizer Pro and the other you can get right from the engines themselves. Which brings us to …