Vodafone launches money wire via mobile phone under M-Pesa brand in Romania
"Telecom company Vodafone Romania recently launched its money wire service M-Pesa, which allows all Vodafone mobile users to send and receive money via the mobile phone, without using a bank account. Romania thus becomes the first European country where Vodafone owns the license for electronic currency.
Vodafone wants to tap into the pool of Romanians who do not own a bank account – 40 percent of the population, according to its data. M-Pesa can also be used by those who have bank accounts, but who would like to make easier payments via the mobile phone, according to Andrea Rossini, Chief Commercial Officer, Consumer Business Unit, Vodafone Romania.
In order to use the new service, Vodafone clients, both subscription – based, and pre-paid accounts, need to activate their service in any store affiliated with M-Pesa, and all they need is their ID card. Before using the service, clients have to call *789#."
Vodafone launches money wire via mobile phone under M-Pesa brand in Romania | Romania-Insider.com
PS 10X Dan pt. sursa.
